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Crisis Management and Working with the Media

Authors: Irwin Siegel Agency, Inc.

Crisis Mananagement and Working with the Media describes nine major types of crisis and ways to avoid them. It also describes effective interventions agencies can employ before, after and during a crisis to minimize the harmful effects to consumers, staff, property and reputation.
Description:

The Irwin Siegel Agency, Inc. supplies insurance and risk management services to human service providers exclusively. They created Crisis Management and Working with the Media as part of their "one Step Ahead" series to help providers formulate strategic media responses to tragic, dangerous or embarrassing situations.

The 21-page book offers guidelines for identifying and correcting potentially explosive situations before they occur. Methods include staff and consumer surveys, assessment of outcomes and reviews of incident reports.

In addition to tips on how to move through a crisis with media involvement, this book explains the public relations value of establishing media contacts during calm times and how to do so. Steps include assigning and training a spokesperson and alternate and how to prepare press releases for different types of press mediums.

Post-crisis strategies include incident investigations, debriefings, psychological services if needed, and helping families and caregivers understand how consumers might react in the aftermath of a tragedy.




Contact Info:
Name:Elizabeth Schock
Title:Client Service Coordinator
Organization:Irwin Siegel Agency, Inc.
Address:PO Box 309
25 Lake Louise Marie Road
Rock Hill, NY, New York 12775
  
Phone:1-800-622-8272 ext 5302
Fax:1-845-796-3661
E-mail:elizabeth.schock@cna.com
  
Cost:insureds $15.00 non-insureds $30.00

Web Links

http://www.siegelagency.com
Website features all of ISA's insurance and risk management products and services

This information was found at www.qualitymall.org